Under new Ownership - Bold Beauty is now Bold Beauty by True Line Aesthetic
- Corey Leadbeater
- Jun 25, 2025
- 2 min read
Updated: Nov 4, 2025
Bold Beauty Co by True Line Aesthetic has recently undergone a transformative change, now under the ownership of Natasha Innis, the visionary behind True Line Aesthetic. With fresh renovations and an inviting atmosphere, this reimagined space has become a hub for the best female tattoo artists in Scottsdale and the greater Phoenix area.
Exciting Renovations
One of the most notable changes at Bold Beauty by True Line Aesthetic are the renovations that have taken place. The interior has been thoughtfully redesigned to create a modern and spacious environment capable of welcoming large numbers of clients.
We serve bachelorette parties, friend groups, teams, and walk-ins are always welcome!
A modern brand enhancement features traditional tattoo tones in an open inviting atmosphere. New machines, lights, beds, and sitting area for clients ensures comfort during all appointments. Bold Beauty by True Line Aesthetic upholds the highest standards of hygiene, safety and quality. Each artist's station features individual style that blends contemporary aesthetics with artistic elements, making it a perfect backdrop for social media moments.
Inviting Atmosphere
Under Natasha's leadership, the atmosphere at Bold Beauty Company continues to promote a professional client experience. The staff is dedicated to creating a warm and friendly environment where everyone feels welcome and leave's wanting more!
Fine Line Tattoos and More!
A highlight of the new Bold Beauty by True Line Aesthetic is its specialization in fine line tattoos, an art form that has gained immense popularity in recent years. Natasha and her team are skilled in creating delicate and intricate designs that resonate with personal stories and aesthetics.
Our amazing all female staff is also skilled in many other styles of tattoos including:
Botanical
Script & Lettering
Ornamental & Geometric
Portraits
American Traditional (Old School)
Japanese Traditional
Blackwork
Neotraditional
Geometric
and more!
The tattoo artists at Bold Beauty by True Line Aesthetic are experienced and passionate about their craft, ensuring that each piece is a masterpiece. Clients can collaborate with artists to develop unique designs that reflect their individuality. Only the best inks and equipment are used, prioritizing client safety and satisfaction.
Conclusion
With Natasha Innis at the helm, Bold Beauty by True Line Aesthetic is poised for an exciting future. The combination of beautiful renovations, an inviting atmosphere, and a specialization in fine line tattoos makes it a must-visit destination for anyone interested in beauty and artistry. Whether you're looking for a new tattoo or other body art, Bold Beauty by True Line Aesthetic is ready to welcome you into its vibrant community.
